There was a certain gap in the market for luxury rentals at affordable prices in Dallas before exemplary real estate developer Marcus Hiles entered the market. Almost three decades ago, Texas was experiencing a peak in housing sales, leaving keen homebuyers with limited inventory to choose from. The existing options were selling at over-inflated prices. Hiles saw this chasm as an opportunity to meet an unrecognized demand, and the outcome was the founding of Western Rim Property Services in 1990. He began building homes that were needed to improve the Dallas rental market, but his exclusive idea of offering luxury apartments, homes and townhomes to working class people in Texas transformed the Dallas landscape for the better single-handedly.
The country is experiencing a massive growth in the number of renters, over 500,000 more each year, with no signs of abating. In the Lone Star State, real estate developer Marcus Hiles predicted the increased demand for upscale rentals, and delivers premium properties to renters in Texas with his Estates brand. “Renters are eager to embrace luxury living at affordable prices,” says Hiles, Chairman and CEO of Dallas’ Western Rim Property Services. “Our five Estates communities offer signature amenities designed to appeal to singles, couples, and families who have chosen the rental lifestyle.” For example, The Estates 3Eighty was built just north of Dallas in Aubrey and offers one- to four-bedroom apartment floor plans that feature raised ceilings, expansive windows, fancy granite countertops, and expansive living rooms. On-site is a Starbucks Wi-Fi café, private dog park, and full-service business center featuring iMacs and PCs. “Our intention was to create the best of both worlds,” Marcus Hiles recalls, “an exclusive lakeside escape that’s a stone’s throw away from vibrant nightlife and a thriving arts community.”